“A master’s program in Digital and Social Media Communication will allow candidates the opportunity to better understand the theory, strategy and laws around these activities. It will also provide an avenue for these individuals to strengthen their storytelling skills, better connect with their audiences and, overall, become more effective messengers. It is my hope that some of these master’s degree candidates are, or will one day be, members of the Southwire team. With this degree, these individuals could utilize the knowledge and skills they gain through their education at the University of West Georgia to help Southwire meet our bold strategic goals and ambition to be generationally-sustainable for the next 100 years and beyond."
- Ashley Bush '11, Director, Communications and Giving Back, Southwire Company, LLC