ECON-6428 Retail Analytics
Description
This course discusses how retailers and manufacturers use customer data and modern analytic tools to make pricing, promotion, marketing, and managerial decisions. The course is very hands-on and all of the data we work with is from real industry cases.
Lecture Hours: 3.00 Lab Hours: 0Total Hours: 3.00
Semesters
Course Title | Instructor | Campus | Section | Syllabus |
---|---|---|---|---|
Retail Analytics | Anubhavi Gupta | Distance | E01 | external Syllabus via Concourse External Resource |
Retail Analytics | Laureano Paredes | Distance | E01 | external Syllabus via Concourse External Resource |