Three business students in professional dress walking across the bridge outside of the College of Business.

The B.B.A. program with a major in data intelligence and business analytics focuses on teaching students how to use available information to recognize patterns, develop insights, and build a competitive advantage in business. The major offers courses that employ a variety of programming languages, visualization tools, and research techniques used in today's data-focused business world.


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Phone: 678-839-4779

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Location: Richards College of Business